Westrose

As a newcomer to Montreal, this luxurious and welcoming bakery sought a name that would be a natural fit for the scene.

Westrose anchors this boutique location in the upscale Westmount neighbourhood and in the city as a whole, while sowing the seeds for an elegant brand identity. 

My role: Naming & Copywriting

Agency: Sid Lee
Creative Direction: Olivier Valiquette
Design: Thierry Joannette-Langevin